Who is Lovelux For?
Lovelux is for individuals, couples, and small groups who value experiences that are intentional, personal, and thoughtfully curated.
We work with those who lead full lives and appreciate having their time and privacy respected. Our clients seek meaningful moments—whether it’s a soulful reset, a romantic escape, or quality time in a beautifully considered setting—without the pressure of managing every detail.
If you value presence, discretion, and experiences that feel luxurious without being performative, Lovelux was designed with you in mind.
Our Story
Lovelux began with a simple truth: high-achieving people often give the most and receive the least care in return. We experienced this firsthand. In our own lives, as a couple, and with our closest friends, we found it difficult to create meaningful, intentional experiences without feeling overwhelmed by the planning and logistics involved.
We built Lovelux because the support we needed didn’t exist in the way we envisioned.
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What started as designing thoughtful moments for ourselves and our circle quickly revealed a bigger need—people wanted meaningful connection and elevated experiences but didn’t have the time or capacity to plan them. What we were doing informally became the blueprint for what Lovelux offers today.
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As a husband-and-wife team, we bring two essential strengths to every experience: emotional insight and practical execution. We understand the demands and responsibilities high-achieving individuals carry, and we know how transformative it feels when you finally have a moment of intentional luxury without having to manage the details.
Lovelux grew from the belief that luxury is about ease, intention, and the quality of your time. It’s having someone anticipate your needs, elevate your moments, and support your vision—whether you’re celebrating, reconnecting, or simply allowing yourself to rest.
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Today, Lovelux is a full-service boutique agency dedicated to curating travel, celebrations, and lifestyle experiences that help you slow down, reconnect, and live more intentionally.
We created what we once needed—so now, you never have to search for it.
Hello!
Dr. Dahlene Holliness, h.c.
Lifestyle Curator & Strategist
Coach. Curator. Encourager.
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As a mom, wife, educator, and entrepreneur, I wear many crowns—and each reflects my purpose: nurturing, leading, creating, and helping high-achieving individuals live lives that feel as good as they look.
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My professional roots are in higher education, where I’ve served as an academic counselor and disability specialist supporting individuals with disabilities and the Deaf and Hard of Hearing community. Those experiences shaped my calm, intuitive approach and strengthened my ability to serve people with clarity, compassion, and care. These skills are now foundational to the way I support clients through the Lovelux experience.
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In my role at Lovelux, I support individuals, couples, groups, and solo travelers by translating their ideas into elevated, intentional experiences. Whether it’s curated travel, celebrations, lifestyle moments, or intimate date nights, I blend creativity, emotional insight, and strategic execution to ensure every request is handled with precision and ease. My strength is turning vision into reality—no matter the scale, complexity, or style of the experience.
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I’m passionate about creating meaningful moments that bring people back to what truly matters—peace, connection, clarity, and joy. Through Lovelux, I help clients harmonize success with softness and bring more leisure, luxury, and intention into their lives.
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Outside of the brand, I cherish time with my family, exploring creativity through travel and art, and enjoying life’s beautifully simple indulgences.
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At my core, I’m committed to helping others experience a life that feels aligned, elevated, and beautifully intentional—one curated moment at a time.
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Cheers to Luxury, Leisure, Lifestyle, and Legacy.
— Dahlene
Hello!
Tyrone Holliness aka. Guv'nor
Co-Founder of Lovelux
Leader. Protector. Experience Executor.
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Tyrone—known by many as “Guv’nor”—brings grounded leadership, strategic thinking, and a steady presence to the heart of Lovelux. With a background in business administration, entrepreneurship, and hands-on service leadership, he understands how to manage complex details while creating smooth, elevated experiences for every client.
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As a husband, father, business owner, and community leader, Tyrone knows the responsibilities high-achieving individuals carry—and the relief that comes from finally having support you can trust. His lived experience fuels his commitment to helping clients experience luxury through ease, clarity, and seamless execution.
Within Lovelux, Tyrone leads operations, logistics, safety oversight, and private vehicle service. He ensures that each curated moment runs with precision, discretion, and excellence. Where Dahlene shapes the vision, emotion, and experiential design, Tyrone brings the strategy, structure, and detail-oriented execution that turn curated concepts into unforgettable experiences.
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Outside of the brand, Tyrone values family time, classic cars, professional/personal development, good food, and meaningful connection. He is admired for his honesty, realness, and loyalty—qualities that help clients feel comfortable, cared for, and confident throughout their journey.
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At his core, Tyrone is dedicated to helping people move through life with more ease, intention, and confidence. His leadership ensures that every Lovelux experience is not only beautiful, but safe, coordinated, and delivered with excellence.
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Meet the man behind the movement—
the Guv’nor who keeps Lovelux grounded, elevated, and operating at its best.
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Committed to Luxury, Leisure, Lifestyle, and Legacy.
— Tyrone
We Sponsor:
Tribe n' Grit
Tribe N’ Grit, Non-profit with a 501C3 that believes in the power of community, education, and resilience to shape the future of today’s youth and adults.
Our mission is to provide a space where individuals are empowered to thrive, build strong mindsets, and develop the grit needed to overcome life's challenges.